Brand Story

FOUNDATION

From the heart of surf mecca Hawaii,  to skate capital of California, across the ocean to wild Africa – Welcome to the exciting story of Signature Performance Gear.

Little did we at Signature realize that living in the above 3 places + meeting key people at each base, would ultimately become essential ingredients when it came to creating a unique and authentic lifestyle sports brand.

For the founders, Ivan & Nathan van Vuuren, plus those now a part of the Signature family,  everyday life consists of creating, innovating and producing surf, skate, SUP + foil boarding products for families around the world to enjoy.

More than just the best performance products, SPG is about people, from different walks of life, beginners to pros, young and old, with the love to express life through riding.

HISTORY

Over the past 30 years Ivan and his family have given birth and been involved in many surf , skate, SUP and production companies including;

Wild Banana Surf designs, Coreban SUP,  Country Rhythm Surfboards, Ethos Skateboards as well as Premier Hawaii, rated by Discovery as one of the worlds leading extreme sports production companies.

Establishing Premier Productions in Hawaii 1996, was key in not only documenting the worlds top water sports athletes pioneering new frontiers, but also connecting with many that are now a part of the Signature brand.  The passion to produce quality continues into the very heartbeat of every Signature product, as together with top designers and riders, revolutionary performance products are created for you to enjoy your ride.